How It Works
From first click to full visibility — in four steps.
Brand Queries
Direct questions about your brand — how AI describes you, your positioning, your credibility. This is your brand reputation in AI form. Incorrect information here costs you customers before they visit your site.
Pricing Queries
How AI communicates your pricing, plans, and value relative to alternatives. If AI quotes outdated or incorrect pricing for your brand, you lose the sale before the prospect even reaches your pricing page.
Comparison Queries
"Brand X vs Competitor Y" — the highest-intent query type. If your competitor is recommended and you are not, you lose the sale before the customer visits either site. This is your most valuable visibility category.
Alternatives Queries
"Alternatives to X" — are you showing up when users explore your category? This is category-level AI visibility. Brands that appear here capture customers who are actively reconsidering a competitor.
Best-Of Queries
"Best tools / services for Y" — are you in the shortlist AI recommends for your category? Not appearing here is the equivalent of being off the shelf in a supermarket while competitors line the front row.
Recommendation Queries
Personalised buying journey questions — "I need X for Y situation, what should I use?" High purchase intent, high lifetime value. Being cited here is the AI-era equivalent of a word-of-mouth referral.
Educational Queries
Topical authority signals — when users ask about your industry's concepts and challenges, does AI cite your brand as a reference? This builds long-term compounding citation authority.
The problem it solves
There is currently no standard way to measure how AI assistants represent your brand. You can spend months on SEO and have no idea whether ChatGPT recommends you, dismisses you, or describes you incorrectly. AI Visibility Tracker closes this measurement gap entirely — tracking your brand across 20+ AI and search platforms, 200+ real-world prompts, 7 intent categories, all on continuous rotation. 47% of brands have zero AI visibility strategy. The brands that start now will own their category in AI search within 12 months. Their competitors will still be wondering why their traffic is falling.
Multi-LLM tracking
Multi-LLM tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok, Meta AI, and all emerging platforms
200+ auto-generated prompts
Real queries real users ask, continuously refreshed as AI search behaviour evolves
Brand mention detection
Brand mention detection with sentiment scoring per platform, per query type, per competitor comparison
Citation analysis
Which specific pages are LLMs referencing, at what frequency, and in what context
Competitor comparison
Side-by-side AI visibility score vs. up to 5 selected competitors across all query categories
Platform-wise strength map
Which LLMs favour your brand, which favour competitors, and the gap to close
Brands have zero AI visibility strategy. The brands that start now will own their category.
GEO SEO Lab client data
Built for your industry
See how this tool is used in your specific vertical.
Related reading
Deeper context from the GEO SEO Lab blog.
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Being Cited by AI Isn't Enough: Why AI Visibility Needs Better Metrics
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Google vs ChatGPT: Who Wins This Search?
Google vs ChatGPT: Who Wins This Search?We Ran the Exact Same Prompt Through Five Platforms. Here's What Each One Actually Showed Us.Category: AI Sear...
Frequently Asked Questions
Straight answers — no jargon walls.
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